Project Overview

Streamlining the maozisrael.org experience, Ink Blot helped bring this established ministry to a greater audience online. Since 1976, Maoz Israel—a Messianic Jewish organization based in Tel Aviv— has been dedicated to reaching the lost in Israel and strengthening believers in the Land through humanitarian efforts.

Every month, the Maoz Israel Report brings insight from Israel about spiritual and current events in the Land. Though this report has been translated into more than 5 languages, it lacked a single home for the numerous translations. It also was difficult to navigate the Reports online. Ink Blot brought a unified way to navigate each Report issue in the reader’s language, providing an immersive experience for the reader.

Curating the Maoz Israel Reports into issues and bundled articles has also provided a new way to create cross-channel content sharing, with their email marketing and social media channels taking advantage of linking to unique articles and Report issues.